For as long as I can remember, I’ve been obsessed with Winning. When my parents would take us to the arcade growing up, I’d sit atop the leaderboard of various games with the initials WIN. If I’m honest with myself, winning is one of the few things in life I’ve ever been truly passionate about.

Everyone has their calling, the mission that drives them, the purpose for their existence, their reason for being. I’ve always admired people that had passions such as teaching America’s youth, saving orphaned pets, finding the cure for various diseases, advocating for equality, or a litany of other worthwhile causes. For years I asked myself, “why don’t I have an extreme passion?”

Sure, I care about a lot of things, but the one concept that always drove me was Winning. Unfortunately, winning came at a cost. The pursuit of victory cost me relationships, friendships, money, resources, and so much valuable time. So many “victories,” zero trophies to show for them. In fact, at a certain point I had to sit back and ask myself “am I really winning?”

The reality hit me. I wasn’t. At least not winning at what mattered in life. Winning in integrity, winning in friendships and relationships, winning by providing others the chance to thrive, those are the true victories in life.

As a result of that devastating realization, I spent the last three years dedicated exclusively to understanding what it means to win. What does it truly take to become champions in our lives, careers, and social circles? What is the foundation on which every lasting and worth victory stands upon?

I looked at the real wins that I had in life. I then researched and interviewed the greatest minds, the people really “winning” in life. Though many had different approaches to life, all their successes came down to one finite concept.


Some were successful because they know where to look to find opportunity. Others were successful because they knew how to create opportunity. The beauty of my research concluded with the fact that Opportunity is plentiful, we must decide if we wish to find an existing opportunity or if we wish to create opportunity for ourselves.

Depending on our circumstances, sometimes life chooses for us. In some areas of my life, others have set me up for success – I just had to learn to identify and ultimately FIND that opportunity. In other areas, such as being an entrepreneur and minority, I’ve had to learn how to CREATE opportunity for myself. In both scenarios, opportunity presented itself because I became obsessed with locating it.

And that’s what it takes. To reach new pinnacles you must make finding or creating opportunity a conscious skill. It’s not something that just shows up. It’s ALWAYS there. We miss it because we don’t train ourselves to look for it. We don’t answer when opportunity knocks because we didn’t train ourselves to listen to its voice.

Not only do we refuse to study Opportunity, we falsely buy into the notion that an “Opportunist” is a bad thing. Why is that? If you break it down, you’ll realize that an “opportunity” is simply a set of circumstances that make it possible to accomplish something. The suffix “-ist” is someone who specializes in a skill. Therefore, an Opportunist is someone who specializes in creating favorable circumstances for a living. Isn’t that what we all want? I do.

Some may argue that an “opportunists” is someone who takes advantage of others by utilizing unethical means exclusively for their own personal gain. And while that might be true in some cases, it’s not opportunity’s fault. Opportunism is a skill and how it’s used depends upon on the integrity of the person manifesting it. It’s no different than an excellent sales technique that’s employed ethically by an honest person instead of exploitation by a conniving person. It’s not the skill that’s malicious, it’s the intent of the person using it.

I write to you today in hopes that you are a person of integrity. I write in hopes that you too want the best possible outcome for yourself and your loved ones. It’s my firm belief that we all want to maximize our lives with the little amount of time we’re here.

I’ve spent the last three years dedicated exclusively to creating the framework with which you can find or Create the Opportunity you’ve been seeking, the opportunity you deserve.

Is it easy? No. Nothing in life that’s worth doing ever is. Is it worth it? Your future, your potential, and your loved ones would say Yes. But it’s up to you to decide. Will you continue living life just “hoping” good things find you? Do you want to spend another year crossing your fingers, just waiting and wishing to finally catch your lucky break? Or would you rather develop and dictate success in all areas of your life? Isn’t it better to build the opportunity window so that you control what happens? Or would you rather subscribe to the false belief that your success is dependent on luck and being in the right place at the right time?

It’s time to become what you’ve always wanted to be. The problem with dreams is that for most people, that’s all it’ll ever be – a dream.

But not you. Not Me. Not Us. Not Now.

It’s time to become doers, not dreamers. It’s time to take a deep look at ourselves, ask some tough questions, shift our perceptions of false truths, sharpen our skills, then learn how to find and create the abundance of opportunity/opportunities this world provides.

It’s time to embrace the power of becoming an Opportunist.

You are the architect. It’s your life. Opportunity Engineer, are you ready to unlock your potential and build the life you truly desire?

I’m pleased to present to you my new book, “OPPORTUNITY ENGINEER: Building the life you want with the tools you have” is available for pre-order on my website, Amazon, and Kindle! CLICK HERE TO PRE-ORDER February 27th, 2020 can’t come soon enough!

Thank you for your unwavering support. Let’s maximize our life!

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