In this episode of the Shark Theory podcast, Baylor Barbee discusses the power of choosing a word to define your year. He shares his own word for 2024, “execute,” and explains why it is important to have a word that is action-based and can fuel personal growth. Baylor emphasizes the need to commit to the chosen word and turn it into actionable steps. He encourages listeners to take immediate action and start building a successful year right now.

Key Takeaways:

  1. Choosing a word to define your year can be a powerful tool for personal growth and achievement.
  2. The chosen word should be action-based and fuel your passion and purpose.
  3. Commitment to the word is crucial, and it should inspire you to take consistent action.
  4. Immediate action is necessary to turn the word into reality and start building a successful year.


  • “An idea without execution is nothing.”
  • “If you execute on all that you have, you’re going to have a fantastic 2024.”
  • “Words are just words unless you make them into actions.”
  • “Your word has to be something that you can implement right this second and in most situations in your life.”
  • “Rome wasn’t built in a day, but it also wasn’t built by just talking about how great it could be.”
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